Case Study:

Pine Springs Preparatory Academy

Objective

Ahead of the opening of their new upper school location for fall 2026, our team worked with Craig Tucker, Upper School Principal and Superintendent Bruce Friend to create the brand guide and logos for the school.

Creating a logo that will become part of an established brand requires a different level of mastery. The new logo needed to stand alone to represent the new school, while integrating into the existing branding for cohesiveness.

The Process

Each collaboration starts with vision and messaging questions to determine what our client wants to convey through their logo. It's important to learn about our client's preferences for color, font and design elements prior to creating design concepts. Through virtual meetings we were able to ask questions and screen share concepts to quickly refine the direction to go for finalizing the logo.

The Outcome

Read all about it here.

As our school continues to grow, we recognized the need for a cohesive brand identity. Promotional Partners was an exceptional partner in this process. They took the time to understand our mission, values, and long-term goals, and translated it into a brand strategy that truly represents who we are. Their team was strategic, creative, responsive, and highly professional throughout. We’re extremely pleased with the results and confidently recommend their services.

- Bruce Friend, Superintendent, Pine Springs Preparatory Academy

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